Client knowledge lives in a few heads
- The account lead knows what the client hates, and nobody else does
- A brand guidelines PDF from three years ago in a shared Drive
- Feedback from the last round buried in a Slack thread
- New hires and freelancers learning the account by getting it wrong
- Everyone's own ChatGPT project per client, each a little out of date
With Herald
A shared context layer per client. Anyone on the account (or their agent) can write to it, and anything can read it. Each task gets the parts of the brief that matter, with the client's rules on top.
When the client changes their mind, update the page once. The copywriter, the designer and the freelancer you hired last week all get the new version on their next request.
A workspace per client
Every client has its own voice, its own banned words and its own idea of what's been approved. Keeping them in separate workspaces keeps them from bleeding into each other.
- Kept apart
- Each client gets its own workspace. An agent working on one client never pulls another client's material into the draft.
- Their rules, every time
- Words they never use and claims their lawyers cleared go out with every request for that client, whoever is asking.
- Their files, as sent
- Import the brand guidelines, decks and spreadsheets they gave you. Agents can fetch the original file when they need it.
From kickoff deck to a brief the whole agency uses
- 1
Onboard the client
Create a workspace and import what they sent: brand guidelines, the brief, past campaigns, product sheets.
- 2
Give the account an owner
Make the account lead the owner of the client's pages, so one person keeps the brief current.
- 3
Staff the account
Your team signs in and sees the clients they work on. Freelancers get a key to one client's workspace.
- 4
Feed back what you learn
After a status call, an agent adds the client's feedback as a draft. The account lead publishes what's right.
Hand off an account without a handover doc
The brief is the handover. When someone leaves the account, take their access away and give it to the next person. What they learned stays in the workspace.
- Revoke in one click
- Access ends on the next request. Every key shows when it was last used.
- Every request logged
- See which tasks came in for each client and what context went out.
- Changes land as drafts
- Nothing an agent writes reaches anyone else until you publish it.
- Review and undo
- Every agent edit is listed under Activity. Publish what's right, undo the rest.